5) Improve your websites online search engine ranking- The more visitors you have the higher your search ranking will be. When people email their friends your page link it creates back links to your site which also increases search ranking.

6) Creates urgency for people to come in- People want to go where the action is. If they see their favorite band playing on your site they can visit on the spur of the moment.

7) Resonates with patrons on their time- People can check out the action at your establishment on their free time and plan their weekend from the comfort of their own home or office.

By installing live streaming video on your business's web site you offer the consumer something different from everybody else. This really sets you apart from your competition.

This author has created the web site http://www.barseenlive.com. This is a bar, restaurant and nightclub directory that features live web cams from various venues. This site was recently ranked 2nd out of the 20 best web camera sites by PC World Magazine and was featured on MSN's home page. Please visit and enjoy.

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